Event App
App & Microsite
Form and Function
The microsite was utilised to build interest and excitement around the upcoming event using vibrant videos and animations. Here, users could learn all about the conference, get venue information, find out about accommodation options and hotel bookings.
The website also provided information on the exhibition stands that would be featured, as well as the agenda for the conference. Attendees were also able to submit their papers, register for the event, and buy tickets through the site.
The Build
We made the site using React, building components which were composed together to create an interactive user interface, perfect for the simplicity and interactivity required by the brief, and the most intuitive option to bring this particular design to life.
Available on:
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CMS
Our custom-built Headless WordPress Platform enabled admin users to publish content and updates to the mobile applications, both before, and during, the conference.
React Native mobile application.
App can be downloaded from the Apple App Store and the Android Play Store.
The app is able to store data offline.
Updates and new content can be downloaded when the user has access to an internet connection.
User Journeys
As an Anonymous user, I can download and install the mobile application from the Google Play Store, or Apple App Store, depending on my device. Once the application has been installed on my device, I'm able to enter my email address, which validates against an attendee list, in order to log in to the application.
As a Registered user I'm able to log in to the app using the details provided when I registered. As a logged-in user, I can update my profile, view information about exhibitions, conference programs and the venue, and use the app to 'check in' at exhibition stalls.
As the Super Admin user, I create and manage the Saphila conference back-end in its entirety, from development to design, to content population. I will be able to load content and manage users as necessary.
As a Client or Product Owner, I can log into the back-end administration and update and publish content and notifications prior to, and during, the run of the conference.
User Tracking
By placing individually programmed and customised location beacons at strategic points throughout the venue, we were able to provide:
- User tracking.
- Room-fill tracking to determine occupancy in relation to capacity.
- Detailed reporting once the conference was over.
Delegates were also able to participate in a game that ran during the conference by 'checking-in' at exhibitor stalls and viewing their position on a leaderboard.
Info & Ads
If an attendee was in a certain proximity range of an exhibitor stall, info pop-ups would automatically appear on their mobile screens.
Users were then able to view:
- Location based advertising relating to the nearest stall.
- Exhibitor information (descriptions and images), and contact details.
- Descriptions and images relating to exhibitors and stalls determined by their location and proximity.
These pop-ups would also ask attendees whether they would like someone to contact them by selecting YES / NO. If the user tapped YES, an exhibitor representative would get in touch.
