Revamped brand representation
Our design team introduced large blocks of colour, relevant imagery and engaging iconography into the mix to give the ANNA site a refreshing overhaul.
The vibrant and responsive result not only modernised their online presence and clarified their messaging, but made the notion of signing up far more appealing to prospective members.
Enhanced usability means more sign-ups and engagement
By working together with client to extensively reflow the site structure and content architecture, keeping a firm focus on easy navigation and a smooth user experience, what was once a clunky, baffling repository has transformed into a lively and appealing portal.
Existing members are showing more signs of engagement, and the rate of sign-ups has improved.
Improved SEO and performance
Built to be optimised for SEO and accessibility, the new ANNA website looks better, loads faster, and functions smoothly across all devices and browsers.
A partner for the future
After working closely with us to bring about such a monumental shift, the team at ANNA now know they have a trusted digital team on call to problem-solve with, and to help bring new campaigns to life.
